Trend Magazine Online™!








Interview January 2014
Villa Di Greve in Chianti Italy

By Jay Whipple

Trend Magazine Online™

Giuliano Pic

It has been quite some time since we ventured overseas to feature a nice place to visit on a holiday - as they say in Europe - so when I came across this villa I thought it would be nice to introduce it to our readers. It was not long before I received a response to my inquiry for an interview with one of the principals of the Villa di Greve in Chianti Italy - Mr. Giuliano Sottani - who turns out is the former Mayor of Chianti and founder of Hello Florence. My typical concern with going overseas is whether or not I will be able to communicate with whomever concerning my requests, however, other than a few word translations this particular process was pretty much seamless. It also helped that Giuliano was more than eager to jump at this opportunity to tell the world about what he and his partners have been up to in that precious and romantic corner of our universe known as Italy. So, without further ado, I introduce to you Mr. Giuliano Sottani.

Villa di Greve Pic!

Jay - How long have you been with Hello Florence & Chianti?

Giuliano  -- I was the Mayor here in Chianti and after that I was the Florence Councilor for Tourism and Sportive Policies. During this activity I have the opportunity to evaluate the importance of Tourism for economy. The Tourism is creativity, imagination; warm welcoming and I wished to make the most of the Chianti area. I think this is an amazing territory, the Garden of Europe, all the area between Florence and Siena is one of the most fantastic countries in the world. For this reasons I established the HELLO FLORENCE & CHIANTI Incoming tour operator and travel agency. We offer our services to the visitors and moreover to the travel agencies all over the world.


Jay - How long have you been a general manager?

Giuliano  -- Since its establishment I have, 20 years ago. Last March we modified the Company, now we are 4 partners, equally shareholder.


Jay - What did you do before becoming a general manager?

Giuliano  -- I was a politician, during the last 8 years Councilor for Tourism at City Hall of Florence.


Jay -- What is your educational background?

Giuliano  -- My family has modest origins. My expertise derives from the experiences collected to attend the life's school

Villa di Greve Pic!

Jay -- What was your inspiration in going into this type of business?

Giuliano  -- The true love for my territory, the area that English call Chiantishire. My wish was the touristic development of the Chianti Black Roster production area: the country between Florence and Siena, very rich in Churches, Abbeys and Romanesque Churches, Castles, Villas and ancient Farms and more over vineyards, olive groves and woods that give us high quality of life and environment livable with regard to air, water and noise pollution.


Jay -- Where were you born?

Giuliano  -- I was born in Greve in Chianti.


Jay -- What is your native language and how many other languages do you speak?

Giuliano  -- My native language is Italian and also I speak little French and English.


Jay -- What do you like the most about your job?

Giuliano  -- The creativity: to arrange new projects i.e. wedding ceremony aimed at worldwide young couples, tours for honeymooners to visit the nicest Italian cities. I like to arrange the hospitality in the most beautiful Italian Villas, Castle and Farm holidays created by restoring and preserving old stone farmhouses. Newly I created wedding ceremony into vineyards and olive groves or in old cellars among ancient Rovere Slavonia oak barrels


Jay -- What do you like the least about your job?

Giuliano  -- I am not more a young man. I like my entire job. The tourism business is very exciting and I am satisfied every evening

Villa di Greve Pic!

Jay -- How many employees/staff do you manage?

Giuliano  -- Actually we haven't employees. I manage the job of the 4 partners, myself and three wonderful women that speak many languages and offer our services in person or remote


Jay - How old is the Villa Bianca Greve in Chianti?

Giuliano  -- Villa Bianca is a recent house (three years), building among vineyards, olive trees, sunflowers and Florentine iris, with swimming pool, 5 bedrooms to guest as many as 10 people. It is very comfortable and provided with large space inside and outside making you feel at home


Jay - Is it a historic property or building? If yes, what is its history?

Giuliano  -- It is a modern property, located very close to the center of the town, 5 minutes walking distance from the main square


Jay - What do guests like most about this Villa?

Giuliano  -- The complex, composed by three Villas that can accommodate as many as 22 people, so it is very appropriate for family or friend groups.


Jay -- What is your main selling point in convincing guests to stay at that Villa versus others nearby?

Giuliano  -- Feel at home in Tuscany.

Villa di Greve Pic!

Jay -- What country do most of your guests come from?

Giuliano  -- Our guests come from everywhere, especially from USA, Australia, UK, Russia.


Jay -- What type of birds/animals can a guest see nearby?

Giuliano  -- Many birds and animals any guests can see or meet during walking, trekking or cycling trips: pheasants, hares, swallows, turtledove, pigeons, rabbits, and also wild boar, fallow and roe deer.


Jay - What is the most popular place for your guests to walk nearby?

Giuliano  -- Around Greve in Chianti there is a path-net for walking and cycling tours. The most popular villages are Panzano, Lamole, Lucolena, Volpaia, and toward Siena Radda, Gaiole and Castellina in Chianti.


Jay -- What is the best time of year to visit Greve in Chianti?

Giuliano  -- Every time. The most comfortable holiday's time is from March to October.


Jay - I see that you also organize, plan, and conduct weddings. What is the most memorable one you have done so far, and why?

Giuliano  -- Since I was the Mayor of Greve in Chianti I celebrate much many weddings: from American, Japan, England and whole world. In the last 20 years I have arranged amazing ceremonies.

Villa di Greve Pic!

Jay -- What would you tell the readers of this article to expect if they plan a visit to your property?

Giuliano  -- Our main goal is to enjoy the stay in Greve in Chianti of our guests. We suggest staying minimum a week because there are a lot of things to do: a rich offer of cultural events, good wine and food tasting, discover the environment and nature, relaxing in the sun quietly.


Jay -- How do most guests find your business?

Giuliano  -- Many of them find us on our website where we have a contact form. They also can find us through travel agencies that we inform about our offers through information capsule sent by email.


Jay -- What is the best way to contact you for additional information?

Giuliano  -- We are at disposal every day (Sunday included) running all the year and reply to email in very short time.

Plan your trip to Italy here!

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